Sequence 02:
WISE Rebrand
Project Name
WISE Rebrand
Course
Branding 2
Semester
Spring 2024
Instructor
Peter Chun
Empower,
achieve, represent,
and grow.
The rebranding of WISE aims to honor its legacy while positioning it for the future. My approach focuses on creating a visual identity that embodies strength, inclusivity, and leadership. By blending refined and bold elements, the design reflects WISE’s mission to empower women across sports and events.